Afrobeat Sensation Great Adamz Promotes Unity and Positivity with New Single ‘Love Your Neighbour’

Nigerian-born, UK-based Afrobeat star Great Adamz is back with a powerful message of love and community on his latest single, ‘Love Your Neighbour’, the lead track from his highly anticipated album, ‘Blessed Boy’, set for release this November through Radikal Records.

Blending the infectious rhythms of Afrobeats with the soulful grooves of Amapiano, ‘Love Your Neighbour’ serves as a vibrant anthem for unity, promoting the values of kindness, positivity, and collective upliftment. In a world increasingly divided, the song is a timely reminder of the power of love and connection. “The only time we truly win is when we win together, sharing happiness and positivity,” says Great Adamz. “So, show love to everyone.”

Born Great Adamatie in Warri, Delta State, Nigeria, Great Adamz has been making waves in the UK music scene with his signature Afrobeat sound and captivating vocal abilities. His talent and dedication have earned him accolades like the Golden Star Award in 2021 and a spot in the prestigious MOBO Award Unsung Class of 2022.

Following his signing with Radikal Records in early 2024, Great Adamz released the summer hit ‘Talk To Me’, which garnered international airplay and widespread acclaim. His follow-up single, ‘Kilon So’—a collaboration with Nigerian rap legend Erigga and genre-blending rising star Crae Wolf—broke into Spotify’s Viral Songs Nigeria Chart and amassed over 1 million streams. The track also received strong support from BBC Radio, solidifying Great Adamz’s place as a leading figure in the Afrobeats scene.

2024 has been a milestone year for the artist, with three No#1 hits on the iTunes Nigeria Charts and a win for Artist of the Year (Diaspora) at the East African Entertainment Awards (EAEA). His recent singles have also charted on Music Week’s Urban Club Charts, further highlighting his growing influence.

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